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Webinars

Turbo-charged change: Trends impacting market research

Many elements impact how market research is designed and conducted. These include evolving technological, social, scientific, economic, and cultural forces. In this webinar, Zoe will discuss the broader landscape changes that impact how we...

Catalogue: Webinars 2020
Author: Zoe Dowling
June 9, 2020
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Citation

Dowling, Z. (2020a, June 09). Turbo-charged change: Trends impacting market research. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/turbo-charged-change-trends-impacting-market-research


Webinars

Budget efficiency: How to maximise the value of your market research

During times of economic uncertainty, you might have to slash market research spend. But without data-driven understanding of your customers, it's unlikely that you will continue to be able to address their needs better than your competition. So...

Catalogue: Webinars 2020
Author: Thor Olof Philogène
Company: Stravito
June 4, 2020
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Citation

Olof Philogène, T. (2020a, June 04). Budget efficiency: How to maximise the value of your market research. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/budget-efficiency-how-to-maximise-the-value-of-your-market-research


Webinars

Storytelling to transform insights to action

Storytelling helps insights professionals to drive change by engaging decision-makers. Effective storytelling goes beyond the data to use emotion as a key driver for decision making. In addition to human intelligence that's required to craft...

Catalogue: Webinars 2020
Authors: Elizabeth P. Morgan, Fenny Léautier, Cinny Little
Companies: Forrester, Market Logic Software, Philips International
May 28, 2020
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Citation

Morgan, Léautier and Little (2020a, May 28). Storytelling to transform insights to action. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/storytelling-to-transform-insights-to-action


Research reports

Insights in times of COVID-19

ESOMAR, as the global voice for the data, insights, and market research industry, has been guiding theindustry in the undeniable challenging times that the world has been going through for a number of weeksnow. This report is another effort to...

Catalogue: ESOMAR Publications
Author: ESOMAR B.V.
May 26, 2020
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Citation

B.V., E. (2020a, May 26). Insights in times of COVID-19. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/insights-in-times-of-covid-19


Webinars

Driver analysis as a gateway to advanced analytics

A common reason for conducting surveys is to help organizations determine what to prioritize, by determining which aspects have the biggest impact on customer satisfaction, loyalty, or advocacy.Join Jeffrey Henning of the MRII and Keith Chrzan of...

Catalogue: Webinars 2020
Authors: Jeffrey Henning, Keith Chrzan
May 20, 2020
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Citation

Henning and Chrzan (2020a, May 20). Driver analysis as a gateway to advanced analytics. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/driver-analysis-as-a-gateway-to-advanced-analytics-11414


Webinars

How to design and execute online research

COVID-19: The emergence and spread of this virus have forced us to make changes in our behavior like no other event in recent history. Economic conditions in many countries, including Indonesia, have decreased significantly. Economic turnover has...

Catalogue: Webinars 2020
Authors: Saurabh Sardana, Jonathan Lai
Companies: Blackbox Research Pte Ltd, Dynata
May 14, 2020
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Citation

Sardana and Lai (2020a, May 14). How to design and execute online research. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/how-to-design-and-execute-online-research


Webinars

Work remotely, not alone: How fast can you decentralise your knowledge?

Remote work has gone from cultural perk to the new reality. And while IT can quickly scale up tools like real-time video and chat, it's harder to implement new processes and tools for the asynchronous, spontaneous and agile work of teams usually...

Catalogue: Webinars 2020
Author: Thor Olof Philogène
Company: Stravito
May 12, 2020
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Citation

Olof Philogène, T. (2020a, May 12). Work remotely, not alone: How fast can you decentralise your knowledge?. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/work-remotely-not-alone-how-fast-can-you-decentralise-your-knowledge-


Webinars

Using semiotics in a brand audit

In the midst of the fourth Industrial Revolution, more than one-third of the skills we believe are essential for today's workforce will have changed according to the Future of Jobs Report from the World Economic Forum. ESOMAR in partnership with...

Catalogue: Webinars 2020
Authors: Chris Arning, Manisha Dikshit, Dinesh Ramchandani
May 6, 2020
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Citation

Arning, Dikshit and Ramchandani (2020a, May 06). Using semiotics in a brand audit. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/using-semiotics-in-a-brand-audit


Videos

Global language solutions for your virtual research

Going virtual with your research? Join Jill Bishop at Multilingual Connections as she discusses best practices in translation when conducting digital research across languages and cultures.

Catalogue: ESOMAR TV: North America & Europe at Home
Author: Jill Kushner Bishop
Company: Multilingual Connections
April 30, 2020
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Citation

Bishop, J. K. (2020a, April 30). Global language solutions for your virtual research. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/global-language-solutions-for-your-virtual-research